OUR TEAM

Get to Know Us!

Here at Fit For Birth

Fit For Birth is a growing community of super-fun and passionate people who love to explore the unexplored and shed light on areas that have been dark. We believe in having fun while changing the world, one family at a time. We pursue our passion to heal families by building a global team of fitness and health professionals so that we can

  • Reduce Infertility
  • Avoid Mechanized Childbirtth
  • Lower Chronic Disease in our Infants

We know what is being taught by the conventional world concerning pregnancy and childbirth. We are here to share the other side of the spectrum, one that is poised to save the health of moms and their babies, the future of our world.

Our Team

James Goodlatte

Founder & Director of Fun

James Goodlatte is a Holistic Health Coach, corrective exercise practitioner, speaker, author, and professional educator.  His passion that ignited FFB was to heal families by inspiring the use of natural methods and by building a global team of fitness & health professionals to reduce infertility, avoid mechanized childbirth, and reduce chronic disease in our infants. As the founder of Fit For Birth, Inc, he is a driving force for providing Continuing Education Credits for the pre and postnatal world. As a writer, his articles have been published in a dozen languages and have inspired contact from pre and postnatal women, as well as health professionals in over 150 countries.

Two of James’ guiding principles include making super-fun wherever possible and “Not taking anything too seriously.”  He loves the idea of shaping life into a “Blue Zone,” in the same manner that centenarians live long healthy lives.  His love for board games comes from his desire to connect with family and friends in a unique way.


Theresa Goodlatte

Master of Student Happiness & Website Wizard 

Theresa has been a backbone of FFB for many years; our original long-standing “Inner Unit” Team Member.  Her comedic ability to make friends, her background in holistic health, and her loyalty as FFB got off the ground made her the perfect candidate!  Her dedication as James’ sister is part of what builds an incredible family business. At Fit for Birth, Theresa ensures that students have full support and an incredible learning experience with our courses. She ensures that all FFB students find ease and fun as they journey to become Fit For Birth Trainers.   

She is the “Website Wizard” of Fit for Birth who keeps the website and portals that our students use everyday cutting-edge and up-to-date. Theresa is also in charge of managing various Fit For Birth projects.


Krista Marchand

Head Coach

Krista is a FitForBirth Head Coach with a real desire to help women understand their bodies and empower their physical, emotional, and mental potential. As a Pre & Post Natal Corrective Exercise Specialist (PPCES), Krista believes deeply in this knowledge and work because of the impact it had on her own body and mind. Corrective exercise has radically shifted her mindset towards coaching and has impacted the results of her clients and students. Krista goes into every FFB VC coaching opportunity with a mindset to change lives.  She loves guiding fitness professionals to work more confidently with their pre/postnatal clients, as well as “to implement this amazing knowledge uniquely into their own careers and experience.” Krista loves to draw from, and expand, the unique strengths of each fitness professional she works with so that she can impact a change within the fast-paced, stressful, and often misguided paradigm of fitness today. She loves the challenge of problem-solving what both the clients and new coaches want, while exploring new concepts that will explode their experience and make them fall in love with this process. She has directly inspired graduates who have left reviews that “loved the video call session” and said that their time with Krista was “icing on the cake!”

Amanda Fay

Head Coach

Amanda is a FitForBirth Head Coach who believes that holistic pre & postnatal care can help bring about future generations of vibrant health that will help lead the world.  After watching the film documentary, "The Business of Being Born," Amanda knew that she needed to work with the pre & postnatal population, and eventually found Fit For Birth.  Along with being a Pre & Post Natal Corrective Exercise Specialist (PPCES) and Diastasis and Core Consultant (PPDCC), Amanda is a Certified Personal Trainer through the National Academy of Sports Medicine and an Integrative Nutrition Health Coach.  Amanda sees her FFB VC sessions as “such rewarding work.” In them, she intends for every FFB graduate to obtain “more confidence and understanding than they ever thought imaginable,” and for each client to experience a life changing "aha" moment. Amanda runs her own successful small business as a pre & postnatal health and exercise coach in New Hampshire, USA, with her areas of expertise including pre & postnatal corrective exercise, group fitness, preconception planning, fertility
charting, and holistic nutrition.  Along with private in-home and virtual training sessions, Amanda teaches weekly group pre & postnatal fitness classes at multiple studios across Southern New Hampshire. Amanda has directly inspired FFB students who have left feedback that Amanda “is just the best.”


Dana Linvill-Gordon

Natural Birth Expert

Dana Linvill-Gordon is the founder of B.O.R.N., Birthing Options Respecting Nature and a Natural Birth Expert with Team Fit For Birth. She helps women achieve a more gentle birth experience by supporting their emotional and spiritual work prior to coming into labor. She feels passionately that a woman’s birth story is specific preparation for the type of parenting that mother/child will need throughout that relationship. Her true work and specialty is to bring healing, education and empowerment to survivors of sexual abuse, including human trafficking, to enable the successful birth of their babies.

Hamad Shirazi

“Game Time” Master Instructor 

Hamad Shirazi inspires and empowers pre/postnatal women as well as fitness professionals as Master Instructor with Fit For Birth.  He has a passion to be in service to, and guide families to a better quality of life. “Mothers are the gateway to a better future for this planet,” he says, “I want mothers to be confident in the fact that they are superheroes and we are just ‘fine tuning’ their superpowers.” 

Hamad holds a B.S. Ed. in Exercise & Sport Science from the University of Georgia and a M.S. Ed. in Exercise Physiology from the University of Miami. He is certified by the ACSM as a Personal Trainer and trained at the C.H.E.K Institute as a Holistic Lifestyle, Nutrition, and Exercise Coach. Within the pre and postnatal realm, Hamad would love to see more discussion, education and collaboration so that mothers and families can be provided truthful information that will provide more clarity and inner peace amongst them. 

Hamad lives life in the moment, emphasizing the integration of mind, body, and spiritual wellness.  He enjoys sports and outdoor activities, as well as  food and enjoying meals with loved ones.  

Kaden Goodlatte

In Charge of Smiles and Fun

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